
Why Repurpoze
Mounting waste crisis
Earth's like a shopaholic maxing out credit cards, buying new stuff with nowhere left in the cosmic closet

Too Much Stuff
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According to the World Bank, we have a mounting waste crisis, as global annual waste generation is projected to increase by 70% to 3.4 billion tons by 2050.
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This surge in waste production, driven by rapid urbanization and population growth, threatens to worsen climate change, pollution, and ecological degradation unless urgent action is taken.
Too Much Spending on New Stuff
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American consumer spending reached an all-time high of $16,113 billion in the third quarter of 2024, continuing an upward trend despite rising debt levels1.
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The reliance on debt to fuel economic growth has grown, with households increasingly dependent on borrowing to maintain their standard of living in the face of stagnated wages9.
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This growing gap between spending and income is leading to a decline in household financial sustainability.


But We Still Want New, Cheaper Stuff… Even Faster
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The "fast furniture" trend has exacerbated the waste problem in the furniture and household goods industry. Consumers are opting for cheap, mass-produced furniture items that are easily discarded, leading to a staggering 9 million tons of furniture being tossed annually in the United States alone.1
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This disposable mindset is particularly common among millennials, who tend to move frequently and desire new styles, driving ongoing production of low-quality, short-lived furniture pieces.2
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Beyond furniture, the disposable mindset extends to other household goods, contributing significantly to landfill waste. The production of household plastics has seen a notable jump, rising from 8.2% of total waste generation in 1990 to 12.2% in 2018
And Chucking Stuff
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Despite recycling efforts, the per capita disposal rate in the United States has escalated from 4.3 pounds per resident per day in 2012 to 6.3 pounds in 2018,indicating a growing challenge in managing household waste effectively.
